November 07, 2019
Retail Experience @ The Hideout Chai Bar
From October 19 until October 27, we held our first retail experience / pop up shop at The Hideout Chai Bar, at 42 Rivington Street in the Lower East Side.
We built an indoor basketball experience with a custom-designed hardwood court and a miniature hoop, both created by hand and from scratch. We also had our entire first collection on display.
We held a launch party on the 19th and stayed in the space for the following nine days. Below are some images from the opening night.
![people shopping and partying at sans permis pop up](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7319_1_large.jpg?v=1573152315)
![lifestyle brand mission statement](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7257_large.jpg?v=1573158585)
![sign at pop up shop in new york](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7317_1_large.jpg?v=1573153487)
![basketball and tee shirts fashion brand](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7250_large.jpg?v=1573152947)
![djs shaking hands at party](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7307_large.jpg?v=1573158473)
![basketballs on a basketball court](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7358_large.jpg?v=1573153519)
![clothing rack at fashion brand store](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7345_large.jpg?v=1573158547)
![mini basketball hoop](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7247_large.jpg?v=1573158628)
![1 on 1 basketball](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7371_large.jpg?v=1573158695)
![mini basketball hoop design](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7325_large.jpg?v=1573158731)
![clothing rack](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7292_large.jpg?v=1573158764)
![male model new york](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7352_large.jpg?v=1573158829)
![basketball shooting form](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7368_large.jpg?v=1573158936)
![asap rocky swag](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7365_1_large.jpg?v=1573158964)
![launch party new york city](http://cdn.shopify.com/s/files/1/0078/1660/9877/files/H84A7262_large.jpg?v=1573159045)
Photos by Derreck Stanley.